Help find the best and easy web publishing for my simple corporate.com site


by Vijaykumar Natarajan on March 25th, 2008 | No Comments »

A friend of mine from the investment community pinged me – why? i am a trusted peer for him when it comes to opinions on web technologies – about what were his options for setting up an easy web publishing mechanism for his corporate web site. I have summarized below what I gathered from him as his unique problem definition.

Background:
Small team of 5-7 people. No inhouse IT. Our core business is NOT any of the following: IT, website management, internet, technology development

Need:
An easy, inexpensive and business-user friendly web publishing mechanism for our corporate site

Criteria:

  • There should not be any restrictions on applying our look-and-feel
  • We should be able to “build and forget”
  • A business user should be able to update the site’s content
  • Do not want to be overwhelmed by technology bells and whistles
  • Solution should be standard enough that we are able to find contractors easily to support us in future
  • Solution should be familiar and friendly to design firms that will develop the look-and-feel for our site

Other factors:

  • We do not have a lot of content
  • Our site is not too deep
  • Nature of dynamic content is about a maximum of 10 news updates month
  • SEO Support
  • Provide us an easy mechanism to add categorization and keywords at the time of making updates to pages

Price:
Up to $50 a month

Timeframe:
Consideration-to-Decision-to-Implementation within the next 2 months

Now what are his options? Based on what I know from him, about him and his company, I feel that simple stylesheets on top of a blogging platform should do the job for him. Here again, a hosted and standard platform (e.g., wordpress or blogger) would be perfect. At a high level, I have listed what I believe are options he can consider:

He can also try 3rd party hosting VARs for the following. These are more robust but definitely more technical too:

I have not fully qualified the options listed above but thought that I will share this with some of my trusted connections to get their thoughts/comments

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